Fair Convention Housing Practices January 24, 2010
Posted by George in Press Releases, Trade Show Displays.Tags: Trade Show Displays, trade show exhibitors association, trade shows, TSEA
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The Trade Show Exhibitors Association (TSEA) Advocacy Committee is seeking trade show exhibitors to help define what constitutes fair convention housing practices by answering a short survey. This is a follow-up survey to a previous one which showed that exhibitors are unsatisfied with the current convention housing practices.
The results of the previous survey showed the following:
- 97% do not believe they receive the best rate possible when booking rooms for a convention in the housing block.
- 89% do not think the amount they are charged for deposits are reasonable in all the shows at which they currently exhibit.
- 83% do not feel they have sufficient time to submit names of their company’s attendees for convention housing blocks.
You can participate in this survey by going to TSEA’s website at http://www.tsea.org/. Be a part of the process and voice your opinion. In today’s economic climate every penny counts so do your part.
Balance Interactive Launches New Website January 20, 2010
Posted by George in Marketing, Press Releases, Trade Show Displays, Trade Show Information, Trade Show Marketing.Tags: balance interactive, ISA, sign expo, Trade Show Displays, trade shows
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Balance Interactive has launched a website for Sign Expo 2010 as part of the ongoing partnership between ISA and Balance Interactive. Sign Expo 2010 is the trade show of the International Sign Association.
Balance Interactive used the DotNetNuke content management system which allows the ISA to quickly and cost-effectively create a new site for the trade show each year. Balance worked with several ISA partners to integrate functionality into the website. This year’s site includes “Map Your Show” features which allow site visitors to customize their show experience. A custom-built trade show display variance tool allows exhibitors to request a variance on their booth size and setup. An easy-to-use administration area allows ISA staff to manage each request. Google Analytics tools will allow specific goals for the website to be tracked.
The ISA International Sign Expo has been breaking records in exhibit sales and attendance since the show’s debut in 1947. It now boasts nearly 1600 booths representing 500 companies and has an attendance of about 18,000. For more information you can visit their website at http://www.signexpo.org.
Fruitsalad Customizes Addy2Go January 3, 2010
Posted by George in Marketing, Marketing on a Budget, Press Releases, Trade Show Displays, Trade Show Marketing.Tags: Addy2Go, displays, trade show display, Trade Show Displays, trade show promotional products, trade shows
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Fruitsalad, Inc., the exclusive provider for a totally eco-friendly, custom promotional packaging system, has announced that it is now offering special customized sizes of its unique promotional packaging tool the Addy2Go. Standard sizes of Addy2Go include the addy FUN, addy STYLE, and addy Big. Now companies can specify the exact size that fits their needs for a minimal increase in price.
Addy2Go is a mobile marketing tool made from 100% recycled fibers which provides a light-weight, sturdy box-type caddy that sports wheels for ease of mobility. The entire outside is printable providing a large canvas for branding or promotional messages. It is a perfect solution for trade show exhibitors to provide a functional give-away product that continuously promotes their brand while offering the customer a convenient carrying solution.
The new customizable Addy2Go will allow merchandisers to compliment it to their product. For example, a winery would be able to package an entire case of wine in one Addy2Go and have their branding all over the outside of the case benefiting both the winery and the customer.
Ady2Go is ideal for trade shows as well as many other promotional events for both transporting goods and advertising. For more information you can visit their website at http://www.addy2go.com.
A Call for Input December 20, 2009
Posted by George in Press Releases, Trade Show Displays, Trade Show Exhibits, Trade Show Information.Tags: IAEE, International Association of Exhibitions and Events, Trade Show Displays, trade show organizers, trade shows
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The International Association of Exhibitions and Events (IAEE) is asking U.S. trade show organizers, contractors and venue managers to give their input on a proposed and potentially expensive set of standards for sustainable events. The International Organization for Standardization (ISO) has proposed certification for green requirements for exhibitions. According to IAEE the certification will require extensive record keeping and detailed analysis of all facets of a company’s operations and would apply not only to large companies but also to small show organizers that may not have the finances to pay for the ISO certification process.
A small family owned company may not be able to afford certification and would therefore not be ISO compliant thereby affecting their business. A show organizer or association looking for general services contractors is more likely to select the one which is ISO certified over a similar company which is not certified.
IAEE believes a “stratified” set of rules should be adopted which would ease the burden on smaller companies. The greatest burden should be on the largest companies that tend to generate the biggest carbon footprint rather than on the mom and pop operation which produces one or two shows a year.
IAEE is working with other U.S. industry associations and has communicated its concerns to the Global Association of the Exhibition Industry. Their goal is to obtain observer status at the next ISO meeting on the proposals.
Record Trade Visitors December 12, 2009
Posted by George in Marketing, Press Releases, Trade Show Displays, Trade Show Exhibits, Trade Show Information, Trade Show Marketing, Trade Show Sales.Tags: AsiaWorld-Expo, China Sourcing Fairs, Hong Kong, Trade Show Displays, trade shows
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AsiaWorld-Expo, Asia’s leading exhibition and event venue located in Hong Kong, has welcomed a record number of trade visitors in September and October 2009 coinciding with a series of recurrent high-profile international shows covering such sectors as aerospace and aviation, jewelry and accessories, sports equipment and apparel, environmental protection, electronics, fashion accessories, gifts, home products and light consumer goods. AsiaWorld-Expo says this shows they have what it takes to attract visitors, buyers and exhibitors from around the world.
AsiaWorld-Expo has established itself as the Asian venue of choice for the aviation sector hosting the biennial Asian Aerospace International Expo and Congress. The 2009 show featured about 400 exhibitors including the world’s biggest names in aerospace such Airbus, Boeing, and Bombardier. The show had a 15% increase in attendance over the 2007 show.
AsiaWorld-Expo also hosted several important China Sourcing Fairs in October 2009 covering a wide range of topics including Electronics and Components, Security Products, Baby and Children’s Products, Fashion Accessories, Gifts and Premiums, Home Products, and Underwear and Swimwear. The fairs have recorded a significant increase in the number of exhibitors and visitors. The venue’s size, facilities and accessibility provide a unique platform for events.
This is good news for the trade show industry in today’s economic climate. Businesses still see trade shows as a vital business tool and an increasing number of visitors affirm that there is still great interest in these events. Let’s hope that 2010 shows a continuing recovery and growth for the trade show industry not only in Asia but in other areas of the world as well.
Stretch-Fit Table Skirts November 25, 2009
Posted by George in Press Releases, Trade Show Displays.Tags: Displays2Go, stretch-fit table skirts, table skirts
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Displays2Go has introduced their new stretch-fit table skirts designed to fit snugly over 6-foot tables with full coverage. Fabricated from polyester stretch fabric, each table skirt comes in an unprinted, front only dye-sub or full-bleed dye sublimation designed to create a modern stylized look for trade show events, registration areas, and other presentation environments. They are meticulously cut and sewn to fit your 6-foot tables perfectly while eliminating any wrinkles.
Stretch-fit table skirts come in plain, front only, or full-bleed sublimation styles. The “dye-sub” process is a complex printing process in which your artwork is digitally printed into white fabric allowing you many more possibilities than heat transferring. This electronic printing process allows for full color graphics and complex designs to be imprinted onto your table covers. You can print complex designs, photographic images, or art with gradients.
For the best presentation at your next event try using a stretch-fit table skirt. For more information you can visit the Displays2Go web site at http://www.displays2go.com.
Birdieball Inflatable Golf Target November 16, 2009
Posted by George in Marketing, Marketing on a Budget, Press Releases, Trade Show Displays, Trade Show Marketing.Tags: Birdieball Inflatable Golf Target, First Tee, Get Promoted LLC, PGA, Readers Digest, Trade Show Displays, trade show giveaways, trade show promotion, trade show promotional tools
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Another trade show promotional tool now available is the Birdieball Inflatable Golf Target distributed by Get Promoted LLC. Birdieball debuted as a prize on the “Price is Right” game show in October. 2,500 sets have been sold to troops in Afghanistan.
Birdieball is a white polymer cylinder that feels and flies like a golf ball but only travels forty yards when hit full strength. That allows for full swing golf practice. The PGA gave it the “Best Golf Training Product Award” in 2005 and Birdieball has been adding accessory pieces each year that have also garnered PGA awards. Readers Digest names it “Best Gift Under $50.00.” First Tee uses Birdieball products to provide quality golf training.
When targets and game instructions are added, Birdieball also becomes the ultimate family game. It can take golf off the golf course and into daily life. The Birdieball can be used for personal training and game playing or as a promotional tool. The ball and accessories can have custom branding added to them. It can be a good crowd attraction at your next trade show.
For more information on Birdieball you can contact Get Promoted LLC at their web site: http://www.GetPromotedLLC.com.
